Luc Bohunicky & Misha Hanin (DeepDive) discuss a controversial, disruptive technology topic: is enterprise blockchain adoption REALITY…or is it more BUZZ and HYPE? While the technology world was pitching 2020 as “the year of blockchain in enterprises” from reports as reputable as Gartner, Forrester, KPMG and Deloitte…the reality we’ve seen as technology builders has been quite a bit different! Misha has been in the blockchain technology world before any buzz ever existed, as an active member of the enterprise blockchain community, an Ambassador of Government Blockchain Association’s UAE Chapter, and lead DeepDive Technology Group to become the first Hyperledger blockchain certified vendor in the entire MENA region. Despite his belief that blockchain remains “the future,” this episode discusses an honest perspective on what’s holding blockchain back, with a strong call-to-action for all viewers to weigh-in with their own personal thoughts!

In this episode, we dive deep into such topics as…

-possible reasons WHY enterprise blockchain adoption has NOT lived up to expectations or hype

-the difference between incremental improvement vs massive leaps in value, when it comes to new tech adoption

-pros and cons of blockchain technology

-the most ideal use-cases for blockchain technology

-how the adoption of blockchain in the enterprise compares to adoption rates with other disruptive tech

-what enterprise executives should do with this information (forget the hype, & experiment)